Profiling the People Who Use Twitter

While Twitter users span a large demographic, a good amount of them fall within a similar pattern: young adults. According to research from Pew Internet, the biggest Twitter user group are adults from 25 to 34 with many of them being mobile savvy.
Nearly one in five (19%) online adults ages 18 and 24 have ever used Twitter and its ilk, as have 20% of online adults 25 to 34. Use of these services drops off steadily after age 35 with 10% of 35 to 44 year olds and 5% of 45 to 54 year olds using Twitter. The decline is even more stark among older internet users; 4% of 55-64 year olds and 2% of those 65 and older use Twitter.
Twitter users and status updaters are also a mobile bunch; as a group they are much more likely to be using wireless technologies — laptops, handhelds and cell phones — for internet access, or cell phones for text messaging.
When compared to users of other online social media websites like Facebook and Myspace, Twitter has a more moderately adult audience:
As noted above, Twitter users are overwhelmingly young. However, unlike the majority of other applications with a similarly large percentage of youth, Twitter use is not dominated by the youngest of young adults. Indeed, the median age of a Twitter user is 31. In comparison, the median age of a MySpace user is 27, Facebook user is 26 and LinkedIn user is 40.
You can read the full report here (PDF).
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Filed under: How People Use Twitter • News about Twitter


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